New Moves in Search Engine Advertising
Many people who handle SEO also must consider search engine advertising on one level or another. This article covers some different approaches to search engine advertising from Yahoo! and MSN. It leads...
View ArticleSearch Engines and Algorithms: Optimizing for Yahoo! Search and AltaVista
Yahoo is considered the number one search engine above all other search engines. Yahoo search queries make up approximately 28% of all search engine traffic. And just in raw traffic reported by Alexa...
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Delving into a New Approach to Search
Before the Internet and search engines, we used a number of different ways to find information. And we still do; who hasn’t asked their friends for advice about a trip or a purchase? Delver, a search...
View ArticleKeyword Research Tips
Keywords are search queries visitors use on search engines. Keywords are one to six words in length, with a few longer exceptions. You know your site needs keywords, but which ones? How do you research...
View ArticleOpenSky Platform Helps Bloggers Monetize Their Blogs
There’s been a lot of buzz on the Internet these days about a fairly new, one-year old platform called OpenSky that is hoping to “re-imagine retail.” The company, which has a small team of about 20...
View ArticleHow Navigation Labels Improve SEO
If you think of your website as a map, navigation labels name the streets, features, shopping districts, and even major buildings like libraries and community centers. Does that description sound too...
View ArticleGoogle Lifts Off With Flight Search
Google’s purchase of travel software company ITA five months ago is finally beginning to pay off with a new service. It’s called Flight Search, and while it is usable in its current form, it needs a...
View ArticleSiri`s Search Strangeness Not Apple`s Fault
What could be more awesome than a voice-activated search engine that knows where you are and tells you where you can find what you’re looking for? This is why Apple’s Siri has caught on. Unfortunately...
View ArticleFacebook Attracting Lawsuits Over IPO
If you read my piece last week about the Facebook initial public offering of stock, and you’ve read the news this week about the social network and others associated with the IPO getting slapped with...
View ArticleHow Blogging Enhances Your Local SEO
Are you looking for a way to get your local business website more noticed in the search engines? Consider writing a blog, especially if your competition doesn’t have one. Though they can be a lot of...
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